Proactively reduce churn and increase customer lifetime value
TRUSTED BY
Engage your customers at key moments to increase CLV
The automotive industry has a complex ecosystem which makes it difficult to deliver relevant communication throughout the customer journey. But let's be frank, your customers don’t care. They are used to smooth customer interactions in other industries, and they expect you to deliver the same. Something needs to be done.
Let’s take car leasing renewals as an example.
THE SITUATION
Leasing renewal
The majority of drivers don’t take action and are lost as customers due to traditional postal, and email communication fails to engage. Brands lack accurate contact details for customers, and it’s expensive to contact customers about renewals personally.
SUCCESS RATE
25%
Typically 25% convert in a traditional renewal campaign, usually based on mail or email send outs.
LOSS RATE
75%
which means an astonishing 75% doesn't take action and are lost as customers.
THE LOST OPPORTUNITY, EVERY YEAR
$1.2M
€4.800.000
This is what you lose every year due to lost opportunity to renew leasing agreements. Want to know more how we calculated this figure? Lets talk.
It's incredibly hard to inspire action from customers. So what can you do?
ALTERNATIVES
Do nothing
Hire a team
Same as usual
Be personal
Just hope the customer renews their leases with your brand.
Unlikely
Hire a team of customer service reps to call each customer to get a conversion.
Expensive
Continue reaching out in the same channels as you’re already using and hope for the best.
Spam
Deliver tailored messages to your customers who are up for a car renewal.
Right way
Face it, your drivers are busy. So what do you do?
Do nothing
Just hope the players start depositing by themselves
Unlikely
Hire a team
Hire a team of customer service reps and hope for the best
Expensive
Same channels
Continue reaching out in the same channels as you’re already using.
Spam
Be personal
Tailored messages in each customer journey
Right way
Cut through the noise. Even though you're talking to thousands.
THE SOLUTION
Automated Customer Interactions
How Wiraya increase conversion and collect customer data.
1
Powerful communication flow
A powerful combination of voice, text messages and personalised landing pages to drive conversion.
2
Trusted content
Generates customised content and offers that convert because customers trust them.
3
GDPR compliant data collection
The customer is redirected to a landing page, the data is stored and your customer service reps will be notified to reach out.
4
Data Learning
The software learns from interactions in real time to continuously improve customer lifetime value and loyalty.
