Connected Driver

Inspire drivers to download your latest app and take back control of their data
TRUSTED BY

Failing to retain control during the customer lifecycle

Automotive brands are all focused on developing their connected car experience for drivers, and building connectivity with customers. To start this process manufacturers are pushing customers to download their latest app.

However, brands fail to recognise the complexity of the challenge. Developing a slick app simply isn't sufficient to connect with a wide number of customers. Triggering drivers to download and activate these apps is far more challenging.
Let’s take connected drivers for an example.
THE SITUATION

Connected Driver

The automotive industry is struggling to inspire customers to download and activate apps. The data that is collected through app downloads would allow for the manufacturer to be able take back control of their end customers.
SUCCESS RATE

25%

Typically 25% convert in a traditional campaign, usually based on mail or email send outs.
LOSS RATE

75%

which means an astonishing 75% doesn't take action and are lost as customers.

THE LOST OPPORTUNITY, EVERY YEAR

$1.2M

€4.800.000

This is what you loose every year by failing at activation.
Want to know more how we calculated this figure?
Lets talk.

Face it, your players are busy. So what do you do?

Do nothing

Just hope the players start depositing by themselves

Unlikely

Hire a team

Hire a team of customer service reps and hope for the best

Expensive

Same channels

Continue reaching out in the same channels as you’re already using.

Spam

Be personal

Tailored messages in each customer journey

Right way

It's incredibly hard to inspire action from  customers. So what can you do?

ALTERNATIVES

Do nothing

Hire a team

Same as usual

Be personal

Just hope the customer download and activate their apps by themselves.

Unlikely

Hire a team of customer service reps to call each customer to get a conversion.

Expensive

Continue reaching out in the same channels as you’re already using and hope for the best.

Spam

Deliver tailored messages to provoke downloads and activation the app.

Right way

Cut through the noise.
Even though you're talking to thousands.

THE SOLUTION

Automated Customer Interactions

How Wiraya increase conversion and collect customer data.
1

Powerful communication flow

A powerful combination of voice, text messages and personalised landing pages to drive conversion.
2

Trusted content

Generates customised content and offers that convert because customers trust them.


3

GDPR compliant data collection

The customer is redirected to a landing page, the data is stored and your customer service reps will be notified to reach out.
4

Data Learning

The software learns from interactions in real time to continuously improve customer lifetime value and loyalty.
Use Wiraya when you want to...

Grow Customer Lifetime Value

Digitalise the customer journey

Take control of your customer data

Want to know more?