Inspire drivers to download your latest app and take back control of their data
Failing to retain control during the customer lifecycle
Automotive brands are all focused on developing their connected car experience for drivers, and building connectivity with customers. To start this process manufacturers are pushing customers to download their latest app. However, brands fail to recognise the complexity of the challenge. Developing a slick app simply isn't sufficient to connect with a wide number of customers. Triggering drivers to download and activate these apps is far more challenging.
Let’s take connected drivers for an example.
The automotive industry is struggling to inspire customers to download and activate apps. The data that is collected through app downloads would allow for the manufacturer to be able take back control of their end customers.
Typically 25% convert in a traditional campaign, usually based on mail or email send outs.
which means an astonishing 75% doesn't take action and are lost as customers.
THE LOST OPPORTUNITY, EVERY YEAR
This is what you loose every year by failing at activation. Want to know more how we calculated this figure? Lets talk.
Face it, your drivers are busy. So what do you do?
Just hope the players start depositing by themselves
Hire a team
Hire a team of customer service reps and hope for the best
Continue reaching out in the same channels as you’re already using.
Tailored messages in each customer journey
It's incredibly hard to inspire action from customers. So what can you do?
Hire a team
Same as usual
Just hope the customer download and activate their apps by themselves.
Hire a team of customer service reps to call each customer to get a conversion.
Continue reaching out in the same channels as you’re already using and hope for the best.
Deliver tailored messages to provoke downloads and activation the app.
Cut through the noise. Even though you're talking to thousands.
Automated Customer Interactions
How Wiraya increase conversion and collect customer data.
Powerful communication flow
A powerful combination of voice, text messages and personalised landing pages to drive conversion.
Generates customised content and offers that convert because customers trust them.
GDPR compliant data collection
The customer is redirected to a landing page, the data is stored and your customer service reps will be notified to reach out.
The software learns from interactions in real time to continuously improve customer lifetime value and loyalty.